Guebwiller Christmas Market (also known as Blue Christmas) is a truly unique Xmas market event in Alsace that commits itself to a simple theme: blue.
Yes, the color blue.
From blue-lit Christmas trees to building facades covered in twinkly blue lights and projections, this Christmas market is like an enchanting Smurfy wonderland, all while maintaining the charm of a traditional Xmas market experience through wooden chalets selling all sorts of treats and gifts.
We first visited this Christmas market in November 2019 and while we found it to be much smaller than some of the other markets on our Alsace Christmas road trip, it was definitely one of the most memorable (and uniquely photogenic).
Looking to learn more about Guebwiller Christmas Market (Blue Christmas), or perhaps need some guidance on planning your own trip there?
In this post, we’ll be covering…
- Practical Info for Guebwiller Christmas Market
- Why Visit Guebwiller Christmas Market?
- Christmas Markets in Guebwiller to Visit
- More Photos of Guebwiller Christmas Market
We hope you find it helpful and interesting!
Practical Info for Guebwiller Christmas Market (Blue Christmas)
Here are some quick must-knows for Guebwiller Christmas Market (Blue Christmas) this year:
- Dates: Wednesdays, Saturdays & Sundays from Nov 25 – Dec 24, 2023 | See our full list of Christmas market dates in Alsace for more
- Official website: Click here
IMPORTANT: This market is not open daily and has somewhat strange opening times (being closed on Mondays, Tuesdays, and Thursdays), so take note of this before planning your visit!
In need of a place to stay? Here are some quick hotel recommendations:
- Budget: Check prices and availability
- Mid-Range: Check prices and availability
- Luxury: Check prices and availability
NOTE: Guebwiller is quite a quiet town in terms of attractions, so we might recommend spending the night at either Mulhouse or Colmar, which have a lot more to offer in terms of activities.
- Check prices and availability for hotels in Mulhouse
- Check prices and availability for hotels in Colmar
Why Visit Guebwiller Christmas Market (Blue Christmas)?
Wondering whether Guebwiller Christmas Market is worth a trip? Here are some reasons to visit:
Its unique theme
Having visited many, many Christmas markets in Europe over the years, we can safely say that we can’t think of any others that are dedicated to a color.
And while the theme might seem simple, in real life it creates a very unique and magical atmosphere, especially when you see all the main monuments of the town lit up in blue.
Is the blue theme worth a visit all on its own? Maybe not, if your goal is to get lots of shopping done… but we think Guebwiller is so close to other noteworthy markets that a quick detour or pitstop is well worth it, if even just to snap a photo or two!
Its local, non-touristy feel
In addition to thinner crowds, the overall energy here is more relaxed, which added a lot to the market’s charm.
If you’re looking to escape the feeling that you’re wandering around with a mob of your fellow tourists, then this a lovely little detour to take.
It’s close to many other amazing Christmas markets
Last but not least, it’s worth noting just how close Guebwiller is to many of the other more famous markets in the Alsace area.
Located somewhat halfway between Colmar and Mulhouse, the Christmas markets in Eguisheim, Kaysersberg, Obernai, Ribeauvillé, and Riquewihr, Thann, Kingersheim, and Pfastatt) are all less than 45 minutes away by car.
Guebwiller is even doable as a day trip from Strasbourg, which is less than an hour and half away.
So, if you want to add a unique market to your Alsace Christmas itinerary, then definitely consider Guebwiller’s Blue Christmas. We definitely wouldn’t plan an entire overseas trip just to see this one market, but as a stop of a bigger trip, we’d definitely recommend it!
Christmas Market Locations in Guebwiller to Visit
Wondering where to find Christmas market stalls in Guebwiller? Here are the main locations of Guebwiller Christmas Market:
Église Notre-Dame de Guebwiller
During our visit, one of the best parts of the Guebwiller Blue Christmas Market was seeing the blue lighting display at the town’s main church, Église Notre-Dame de Guebwiller.
In front of the church, we also saw a small cluster of stalls selling food and gifts, along with some cute blue Christmas trees.
NOTE: Based on information on the official website, we’re not sure if they still have Christmas stalls at this location, but we are quite certain the church will always be illuminated in blue for the occasion, so it’s worth a stop regardless!
Place de l’Hôtel de Ville
The main location of the Guebwiller Blue Christmas Market (in terms of stalls) was definitely in front of the Town Hall (Hôtel de Ville), where several stalls were set up around a central ice rink.
This is where the market was at its busiest, but it was a really lively and fun spot well worth checking out!
Last but not least, this wasn’t open during our visit back in 2019, but according to the event’s main site, there is also a new Children’s Village set up at Place Saint-Léger, with a variety of children’s programming to enjoy.
More Photos of Guebwiller Christmas Market (Blue Christmas)
Looking for some more Guebwiller Christmas Market eye candy? Here are some additional photos we captured during our visit:
We hope you enjoyed this Guebwiller Christmas Market (Blue Christmas) Guide!
Let us know in the comments if you have any more questions about your trip – we’re always happy to help.